Most universities recommend that your written work is proofread before submission so what is the cost of proofreading? We undertook some research to find out. Here’s what we discovered. What is proofreading? Proofreading is...
PhD viva coming up? Based on 15 years of feedback from doctoral candidates we’ve put together this list of 36 questions that are typically asked at PhD vivas to help you with your preparation....
Conducting a thorough literature review is a critical aspect of academic and research projects, providing a foundation for understanding existing knowledge, identifying gaps, and shaping research questions. In recent years, artificial intelligence (AI) has...
Yes, there is a safe and ethical way to use AI in academic writing—as long as it’s done transparently, responsibly, and within the rules of your institution or publication. AI can be a powerful...
Phrasly.ai is an AI-based tool focused on transforming AI-generated text into content that appears human-written, specifically designed to bypass AI detectors. With features for AI detection, humanization, and content generation, Phrasly.ai aims to serve...
With AI tools like ChatGPT becoming super popular for writing essays, doing research, or even just brainstorming, schools and universities are starting to pay close attention. One way they’re doing that? AI detectors—tools that...
A semi-structured interview is a flexible and adaptable research method that allows researchers to explore topics in depth while maintaining a degree of consistency across participants. A well-thought-out interview schedule is key to conducting...
Dissertation writing is a meticulous process that requires clear, precise, and professional language. One important stylistic choice you’ll face is whether to use the active or passive voice. Each has its strengths and appropriate...
The Methodology chapter of your dissertation or research paper is critical for detailing how you conducted your study. It’s where you explain the steps you took to collect and analyze data, ensuring that your...
Writing a dissertation involves careful attention to structure, content, and language. Among these considerations, verb tense plays a significant role in ensuring clarity and consistency. Choosing the correct tense for each chapter is essential...
Field observations are a cornerstone of many research methodologies, particularly in social sciences, anthropology, and environmental studies. By immersing themselves in the natural environment of their subject, researchers can gain insights that might be...
The UK is home to globally renowned brands that excel in creative marketing, innovation, and cultural relevance. These brands are perfect case studies for understanding diverse marketing strategies. Here are our top ten best...
Studying globally recognized brands offers valuable insights into marketing strategies, consumer behaviour, and branding excellence. Here are some of the best global brands to use for marketing case studies and why they stand out:...
Public health covers a broad spectrum of issues, making it an engaging and impactful subject for essays. Here are some compelling ideas for public health essay topics to inspire your next assignment: 1. Global...
In-depth unstructured interviews are a qualitative research tool used to explore complex topics by allowing open-ended, natural conversations between interviewer and participant. While they provide unique insights, they also come with challenges. In this...
